Today's business world is moving forward at an incredible speed. Those who don't keep up with the demands of the marketplace are sure to be left behind. As a student within the Peirce Business Administration program, you'll gain the knowledge and skills to maintain a competitive edge. Our Bachelor's degrees and Associate's degrees in Business Administration combine the latest business principles with leading-edge technology. Select a concentration in:
MARKETING
REQUIRED SUBJECTS (Suggested Course Sequence)
BIS 101-Introduction to Word Processing & The Internet (TECH CORE)
ENG 101-English Composition
MAT 102-College Algebra
MGT 101-Introduction to Business
ENG/COM CORE
ACC 101-Accounting Principles I
MKT 101-Introduction to Marketing
HUM/HIS CORE
MAT 109-Business Statistics I (Prerequisite: MAT 102)
ECO 101-Macroeconomics (SOC SCI CORE)
ACC 102-Principles of Accounting II (Prerequisite: ACC 101)
MGT 210-Applied Management Concepts(Prerequisite: MGT 101)
ECO 102-Microeconomics (SOC SCI CORE)
FIN 201-Introduction to Finance (Prerequisite: ACC 102)
LAW 103-Business Law
SCI CORE
MKT 201-Selling Strategies (Formerly Sales: Prerequisite: MKT 101)
MKT 202-Consumer Behavior (Prerequisite: MKT 101)
MKT 203-Retail Management (Prerequisite: MKT 101)
MKT 204-Advertising Principles (Prerequisite: MKT 101)
CORE RECOMMENDATIONS:
2 English/communication courses, one which must be English 101
2 Mathematics courses
2 Social Science courses
1 Humanities/History course
1 Science course
I Technology course
NOTE: Please consult with your Program Advisor or the Student Advising Services Office for a list of core curriculum and electives.
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