Associate degree in Business Administration Marketing and Sales at Colorado Technical University - N Kansas City MO

 

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Associate Degree in Business Administration Marketing and Sales at Colorado Technical University - N Kansas City MO

Colorado Technical University - N Kansas City MO
Associate degree
Business Administration
Marketing and Sales

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-Degree Requirements-
School Location
In a competitive global market, successful businesses realize the importance of understanding their markets and developing relationships with their customers. All marketing activities are designed to help get a good or service to users/consumers, to change behaviors or to influence ideas. Marketing skills are a necessity in nearly every setting and profession in order to ensure economic survival.

The Associate of Applied Science in Business Administration (AASBA) with a concentration in Marketing Sales is designed to prepare you to understand and apply marketing, sales and management principles in order to contribute to organizational success. The program emphasizes a strong base of business fundamentals and provides important undergraduate foundation studies in such areas as English, math, social science and technology. Courses are taught by faculty members who bring real-world business experience into the classroom.

The AASBA with a concentration in Marketing Sales satisfies the course requirements for the first two years of the Bachelor of Science in Business Administration (BSBA) degree program.

What skills can I learn?
Students who successfully complete the AASBA with a concentration in Marketing Sales should be able to:

  • Explain the core areas of marketing within an organization.
  • Describe the universal marketing processes for consumers and organizational markets.
  • Use business computer applications and software to create and develop business/marketing documents and reports.
  • Analyze the benefits and consequences of marketing activities on the physical environment and on the lives of buyers.
  • Develop appropriate career and professional skills for the marketing field.


    What are some possible career opportunities?
    With this degree program, you can prepare for a position as an account or sales executive, marketing researcher, marketing coordinator, marketing promotion specialist, advertising agency professional, retail/service manager or sales representative. Career opportunities in marketing exist in domestic and international businesses, and organizations of all types and sizes—both profit and nonprofit.


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