Associate Degree in Marketing at Finger Lakes Community College |
Finger Lakes Community College
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Finger Lakes Community College is a Public, 2-year Associate's--Public Suburban-serving Single Campus with 5,351 students in Canandaigua, NY.
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This school offers the following degree levels:
Certificates/Less-than-2-year Certificate, Associate degree |
| Also, students of this school are eligible for federal aid such as Pell Grants and Direct Loans from the US Department of Education. |
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Finger Lakes Community College. |
Mission:
Finger Lakes Community College--a public, open access institution--provides quality education within a student-centered, college environment devoted to promoting long-term student success. |
Finger Lakes Community College
Associate degree
Marketing
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Finger Lakes Community College offers a two-year program leading to the Associate in Applied Science in Marketing degree. Marketing is a curriculum designed to provide students with an opportunity to gain business knowledge through on-the-job practical experience as well as through classroom instruction. Contemporary issues such as business practices and procedures, changing demographics, customer buying behavior, advertising, retailing, store location analysis, and ethics are just some of the topics covered by the program. This degree is designed to develop and enhance written and oral communication skills. For two semesters while attending Finger Lakes Community College, students have the option of enrolling in a business internship where they would typically be employed by a local business. These
internships may lead to permanent employment opportunities.
The diversified and expanding field of marketing has a growing need for well-trained enthusiastic personnel. There is increasing emphasis on college education as a qualification for career advancement. Additionally, anyone aspiring to be a small business owner can benefit from this program by developing the knowledge required to compete locally and globally.
This program may meet the requirements for transfer into a variety of business programs at four-year institutions. Students who plan to transfer should contact the Admissions Office of the transfer institution in the beginning of the sophomore year.
The goals of the Associate in Applied Science in Marketing degree program are:
To assist the student in developing and applying Marketing knowledge and skills.
To provide the student with an understanding of management and merchandising theory and procedures.
To accomplish group-oriented tasks where members are collectively responsible for project outcomes.
To develop an understanding of the benefits of empowerment.
To develop in students all of the 11 Competencies identified by Finger Lakes Community College as learning outcomes of a liberal education.
View more details on
Finger Lakes Community College.
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