Bachelor degree in Marketing (BS) at Adams State College

* Students must complete a minimum of 120 credit hours which includes:

1. Complete the general studies requirements for the Bachelor of Science degree.
2. Complete the following core courses:
o Bus 103: Introduction to Business (3 credit hours)
o Bus 120: Business Computer Applications I (3 credit hours)
o Bus 207: Introduction to Accounting I (3 credit hours)
o Bus 208: Introduction to Accounting II (3 credit hours)
o Bus 211: Business Law (3 credit hours)
o Bus 304: Principles of Marketing (3 credit hours)
o Bus 318: Business Statistics (3 credit hours)
o Bus 361: Principles of Management (3 credit hours)
o Bus 363: Managerial Finance (3 credit hours)
o Bus 430: Production & Operations Management (3 credit hours)
o Bus 480: Business Policy
o Econ 255: Principles of Economics I (Macro) (3 credit hours)
o Econ 256: Principles of Economics II (Micro) (3 credit hours)

* Required Courses:
o Bus 315: Sales and Sales Management (3 credit hours)
o Bus 335: Consumer Behavior (3 credit hours)
o Bus 345: Advertising (3 credit hours)
o Bus 356: Retailing (3 credit hours)
o Bus 441: International Marketing (3 credit hours)
o Bus 448: Direct Marketing (3 credit hours)
o Bus 450: Services Marketing (3 credit hours)
o Bus 454: Marketing Research and Information (3 credit hours)
o Bus 460: Marketing Management (3 credit hours)

*Plus six semester hours of 300-400 level business or economics courses approved by the student's adviser.