Bachelor degree in Marketing Logistics at Arkansas State University - Searcy AR

 

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Bachelor Degree in Marketing Logistics at Arkansas State University - Searcy AR

Arkansas State University - Searcy AR
Bachelor degree
Marketing
Logistics

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-Degree Requirements-
In addition to the General Education Requirements and the College of Business Core Courses, all Marketing majors will need to complete the following:
Mktg 3023 Applied Research
Mktg 3163 Supply Chain Management
Mktg 4043 Consumer Behavior
Mktg 4083 Marketing Research
Mktg 4113 International Marketing
Mktg 4223 Marketing Management
Emphasis Area 6 Hours Electives
Total Hours: 24 Semester Hours

Marketing Management Emphasis
Mktg 3033 Advertising and Promotion
Mktg 3043 Retailing
Mktg 3063 Transportation
Mktg 3093 Sales Strategy
Mktg 4013 Service and Non-Profit Marketing
Mktg 4043 Consumer Behavior
Mktg 4053 Electronic Marketing
Mktg 4123 Organizational Purchasing
Mktg 4223 Marketing Management
Mktg 4283 Marketing Internship
Acct 3053 Cost with a Managerial Emphasis
Bsys 3573 Managerial Communications
Econ 4333 Government Regulation of Business
Econ 4343 Managerial Economics
Total Hours: 6 Semester Hours

Marketing Logistics Emphasis
Mktg 3063 Transportation
Mktg 3093 Sales Strategy
Mktg 4053 Electronic Marketing
Mktg 4093 Carrier Management
Mktg 4103 Concepts of Logistics
Mktg 4123 Organizational Purchasing
Mktg 4133 International Logistics and Outsourcing
Mktg 4273 Transportation Internship
Acct 4003 Managerial Accounting
Bsys 3573 Managerial Communications
Mgmt 4123 International Management
Econ 4333 Government Regulation of Business
Econ 4343 Managerial Economics
Total Hours: 18 Semester Hours

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