Bachelor degrees in Public Relations + Image Management: A program that focuses on the theories and methods for managing the media image of a business, organization, or individual and the communication process with stakeholders, constituencies, audiences, and the general public; and that prepares individuals to function as public relations assistants, technicians, and managers. Includes instruction in public relations theory; related principles of advertising, marketing, and journalism; message/image design; image management; special event management; media relations; community relations; public affairs; and internal communications.
Communication majors take 21 hours of core communication courses, with additional hours in one of three communication concentrations. The communication core includes COM 101, 111, 211, 301, 315, 332 and 403.
The major in International Business prepares you with a core curriculum that will place you on a solid footing with all other business majors. Moreover, the study of international business trains you to expand your thinking in terms of world-wide enterprise opportunities. In addition, the major equips you with the language skills needed to engage in cross-cultural exchanges, at home or abroad. You may choose from opportunities to become an entrepreneur,...
The Public Relations Journalism major exists to meet the need for a vital, professionally enhanced Christian witness in corporate, non-profit, and agency public relations work. Christian young people who are verbally gifted and skilled in the means of mass communication can provide effective counsel for an ongoing public relations effort as well as crisis communication.
Career Opportunities
With a major in Public Relations Journalism, you will be...
The Department of Mass Communications offers courses leading to the Bachelor of Arts degree in Mass Communications with a concentration in Public Relations.Students concentrating in public relations would seek employment in profit and nonprofit businesses as writers or publicists.
Specific Objectives of the Department Students who complete a major in Mass Communications will be able to do the following:
1. Have a general understanding of the influence...
The public relations option prepares students for careers in business, industry, government, trade associations, professional societies and nonprofit organizations or for graduate school. The foundation course introduces the basic public relations principles, practices and theories. The track courses develop communication skills with assignments that include print and video news releases, feature stories, newsletters, brochures, public service announcements...
Inquire into the many ways public relations and marketing influence virtually every aspect of your life with a Bachelor of Arts (BA) in Public Relations and Marketing degree through Ashford University. A BA in Public Relations and Marketing is perfect for students pursuing professional careers in sales, advertising, corporate communications, events planning,...
In this concentration, you will study ways to apply the principles and practices of public relations to generate positive publicity and media coverage. Help develop the skills needed to create integrated messaging to improve media opportunities for your organization and to successfully manage internal and external communications.
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For nearly 40 years, Walden University, an accredited institution, has helped adult learners balance their personal and professional commitments while earning a respected degree.
UMUC offered its first distance education courses in 1972. Today, more than 30 percent of our students are enrolled in courses that do not require on-site class attendance. The Internet serves as their link to the university.
UMUC holds the highest honor given in Web education: the Sloan Consortium...
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As part of the world’s largest evangelical university, Liberty University
Online is campus-based and has offered first-rate distance education since
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With convenient class locations as well as online learning, University of Phoenix makes quality higher education highly accessible. Whether you're seeking an associate's, bachelor's, master's or doctoral degree, we can help you reach your goal while you work-and...
