Masters Degree in Global Marketing Communication & Advertising at Emerson College |
Emerson College
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Emerson College is a Private not-for-profit, 4-year or above Master's Colleges and Universities (larger programs) with 4,380 students in Boston, MA.
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This school offers the following degree levels:
Bachelor degree, Masters degree |
| Also, students of this school are eligible for federal aid such as Pell Grants and Direct Loans from the US Department of Education. |
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Emerson College. |
Emerson College
Masters degree
Global Marketing Communication & Advertising
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The graduate specialization in Global Marketing Communication & Advertising (GMCA) prepares a select group of students to pursue communication careers in today's multinational corporate environment. The intensive, one-year program provides a cohort experience in which all students move as a group through a structured sequence of courses, each of which offers a cutting-edge approach that blends theory with hands-on application.
Graduates have chosen career tracks in account management, account planning and development, public relations, marketing, brand management, and e-commerce with such companies as McCann-Erickson, Politzer & Haney, Hill-Holliday Advertising Inc., and Reebok. The program emphasizes cross-cultural communication and sensitizes students to cultural diversity in world markets.
International brand management
Account management, international ad agencies
Advertising management, international firms
International trade groups
Consultant, international marketing and advertising
Marketing management with small /medium size firms seeking expansion
Ad agency international account coordinator
View more details on
Emerson College.
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