Have you ever been told you could sell water to a whale? If you have business sense and a creative mind, you may just be a marketing whiz. With a degree in marketing, students will typically study all of the areas of business in order to understand it from a marketing perspective. For instance, students may take a class in accounting to understand how marketing costs factor into an organization’s budget. The study of marketing will focus on the principles behind what makes for good marketing, and the management aspect will tie in how to manage a marketing team or overall marketing operation.
Another aspect of the study of marketing is market analysis where students learn to collect, measure, and analyze data about consumer needs and spending habits. Along with traditional marketing courses, such as advertising and marketing strategy, there is an entirely new area of marketing to learn - digital and online marketing. This includes studying search engine optimization (SEO), social media marketing, and developing just the right content for websites. You’ll learn how to help clients improve their websites to provide the most valuable information, and in turn rank higher in search engines. In this ever-changing technology age, this is a quickly evolving area of study and good for those who like innovation and consistent change.
Georgia State University offers 3 Marketing/Marketing Management, General degree programs. It's a very large, public, four-year university in a large city. In 2019, 259 Marketing/Marketing Management, General students graduated with students earning 253 Bachelor's degrees, and 6 Doctoral degrees.
University of West Georgia offers 1 Marketing/Marketing Management, General degree programs. It's a large, public, four-year university in a outlying town. In 2019, 123 Marketing/Marketing Management, General students graduated with students earning 123 Bachelor's degrees.
Clayton State University offers 1 Marketing/Marketing Management, General degree programs. It's a medium sized, public, four-year university in a large suburb. In 2019, 20 Marketing/Marketing Management, General students graduated with students earning 20 Bachelor's degrees.
|School||Average Tuition||Student Teacher Ratio||Enrolled Students|
|Georgia State University Atlanta, GA||28 : 1||35,041|
|Reinhardt University Waleska, GA||20 : 1||1,521|
|University of West Georgia Carrollton, GA||25 : 1||13,238|
|Clayton State University Morrow, GA||33 : 1||6,879|
|Atlanta Technical College Atlanta, GA||35 : 1||3,797|
|Georgia Piedmont Technical College Clarkston, GA||43 : 1||3,406|
|Gwinnett Technical College Lawrenceville, GA||78 : 1||9,539|
|West Georgia Technical College Waco, GA||49 : 1||7,074|
|Chattahoochee Technical College Marietta, GA||54 : 1||10,184|