Best Communication And Media Colleges in the U.S.

Questions About Communication And Media Degrees

What are the different degrees I can get in communication and media?

A bachelor’s degree will grant you incredible career opportunities. In fact, in communication and media, most positions only require you to have a bachelor’s degree at the entry and mid-level. For example, you can pursue a bachelor’s degree in communication studies, mass communications, journalism, advertising, public relations, graphic design, digital arts, and media production. Or, you can major in communications and minor in one or more of these areas.

Are you looking for a leadership position at your organization?

Your ideal position may require a master’s degree. Study any of the listed bachelor’s programs at the master’s level to strengthen your communication skills and industry knowledge. Or, further specialize by getting a degree or concentration in areas like arts or sports journalism, global communication, strategic public relations, communication and advocacy, or digital marketing.

What are some of the skills and experiences I will gain through communication and media?

Not surprisingly, you’ll spend a lot of time honing your communication skills. You’ll develop print and web writing skills by writing reports and blogs, public speaking skills by presenting, and interpersonal skills by engaging in class discussions. You will also learn to analyze research articles by studying communication research methods. If you enroll in a program like graphic design or media production, you will get hands-on experience using advanced software, tools and technology to design, edit, and publish. Some programs may require you to intern with a communications firm, public relations department, advertising agency or organization seeking communication assistance.

What are communication and media programs seeking in their applicants?

Admissions committees will examine your high school transcript to see that you have a strong overall GPA. They may especially consider your grades in English and other communications classes. Take your time crafting and proofreading your college essays, because there is a good chance they will analyze your writing skills! Programs will also want to see that you have been involved in extracurricular activities such as student government, yearbook, the school newspaper, or community service, since through these activities you learn to communicate and collaborate. Further, you might have to interview to show off your personality and speaking ability. Nail your interview by giving detailed responses explaining why you are interested in the field and how you plan to use your communications education after graduation.

Should I study communication and media online or on a campus?

A sure way to enhance your interpersonal skills is to enroll in an on-campus program where you’ll often have class discussions, group projects, and presentations. You will also have access to the latest software and technology, like Adobe Creative Suite software programs. However, we do live in a technology-driven world, and with an online program you can learn field-related knowledge while practicing writing, discussing topics, and even presenting via web platforms. You’ll also learn to meet lots of ongoing deadlines and manage a full yet flexible schedule, both qualities employers love.

Cutting-edge careers in this industry?

Most companies need to have an active online presence to be successful. As a result, communications and media grads have exciting new job opportunities. Social media manager positions are all the rage. This is a great job for anyone who is savvy with social networking and wants to make a living by building and maintaining a company’s online presence. To analyze traffic to their social media pages and websites, some companies also hire Search Marketing Strategists. That’s good to know if you’re skilled with Search Engine Optimization (SEO). Or, if you’re passionate about sustainability, consider becoming a green marketer. In this specialized role you would develop branding for companies that sell green products and energy systems. Marketing positions like these demand excellent writing and technology skills, which you’ll develop while you study communications and media.

How do you work your way to the top in the communication and media industry?

Education is important but experience is indispensable. Intern or apprentice in your desired communication and media area to gain practical knowledge. For example, you might help a cinematographer shoot events or edit footage to learn the ins and outs of filmmaking. You can even channel your inner entrepreneur and launch your own blog. Or show off your projects and accomplishments with an online portfolio to share with clients and employers. Get actively involved in your college’s publications, news station, or blog to stand out from your communications classmates. Holding an editor position at your school newspaper will certainly help you stand out to employers. As you move up, keep track of your accomplishments and responsibilities and provide examples in your resume and portfolio.

Are there scholarships or grants available to people looking to study communication and media?

Yes, they are out there! However, many of them are specialized. For example, if you have demonstrated your commitment to tobacco prevention using creative communication, apply for one of two $5,000 awards available through the Dr. Alma S. Adams Scholarship. Through the Electronic Document Scholarship Foundation, you can compete for several scholarships at once including the Burt Scherman Memorial Scholarship, a $2,000 award for a student pursuing a graphic communications degree. Think you’re a strong writer? Try your hand at scholarship essays like the American Copy Editor Society Scholarship, which awards four students $1,000 and one student $2,500.